Stories are Your Heritage and Your Legacy
Breakthrough Coach Tina Brigley spoke with Greg Dixon of Tell Your Story Productions about the importance of storytelling and getting past the stories in your own head holding you back.
Tina is the head of Social Media Influence and Business Story Marketing at HighPerformance.Coach
Some great tips on getting over stage fright. Think of one person that needs to hear your story. It is about serving them, not about you.
A fun and inspiring interview. Thanks Tina.
Well designed video clips integrated into a business marketing plan can help attract great clients to you and your business.
Why did you start your business?
What need to you want to fill?
Who do you serve?
How did you get from zero to today?
What is your passionate mission?
Video is key to many marketing campaigns and the trend is towards more video in the future. Here is an except from the AWAI ‘s 2019 Copywriting Pricing Guide:
Here are some of kinds of video that can help your business:
We will discuss your goals and suggest videos that would help your business the most.
Videos alone will not grow your business. The clips need to be deployed and promoted within a marketing strategy and plan.
Some of the marketing and copywriting elements that will maximize your business reach include:
Book a one-hour discovery session (in person or zoom) with us and we will prepare a Video and Marketing Roadmap to help you plan your strategy going forward.
Book Discovery SessionContact Greg Dixon at gregdixon@tellyourstory.productions to book your free discovery session.
Just to be clear, there are times when you want to spend thousands of dollars a finished minute.
With the Video and Marketing Starter Package, we suggest 4 clips.
For example:
We can determine the ideal clip mix during discussions and shooting.
Here is the process we go through for each video clip.
We then help you roll out your video clips according to the marketing plan.
Depending on the plan we agreed on, the actions could include:
Let’s track to see if the video and marketing actions worked.
From there we can build on what worked and possibl do more of the same or more elaborate productions and campaigns.
For a business, the number one indication of success is the result you got from your investment in video and marketing.
Did you build your mailing list?
Did you have sales?
In simple sales terms, you want to have more revenue from your campaign than it costs.
If you spend $5 to make $10, great! Keep bumping up the investment until you stop getting a positive return.
$1,000 nets you $2,000, then try $10,000.
That worked, try even more.
However, if $1,000 nets you less than $1,000, then you did not get a good return.
It is possible to spend a lot of money and get a very poor return.
So there are some tough questions you need to answer for yourself.
Are there enough people out there who desire and need your product and service with the means to pay enough for it to make your business proposition viable?
If you are not sure, this Video and Marketing Starter Package is priced low enough to test your market.
If you have a truly powerful offer that’s matched to your prospects’ wants, needs, and desires, then you could actually do a mediocre sales presentation and still get pretty darn good results. On the other hand, if you have an offer that is weak, is not perfectly matched to what your prospects want, then even a perfect sales presentation won’t get good results.
Dave Dee. Sales Stampede: How To Sell More Of Your Products Or Services In 75 Minutes Than You Now Do All Year
Still, you probably will want to research your market BEFORE taking us up on this offer.
There is an adage in the music industry that a mediocre singer can have a hit with a great song, but a great singer won’t have a hit song with a poor song.
Here is a video I created for The Authentics for less than $1,000.
We are currently using the video as part of a campaign to raise money to
You are an established business and you know who your ideal clients are and what they will pay for your products services.
You just need to get in front of more of them to make your irresistible offer.
Then you may want to invest more in video and marketing from the start.
The following package is what we consider to be the Sweet Spot of Video and M
What more do you get for that, you may be asking?
The answer may be surprising. You might actually get shorter video clips than with the Starter Video and Marketing Package.
What you get is something of a different animal with much more careful scripting, location shooting, motion graphics, and more television ad level production.
A fifteen or
One person in the music industry said that is much more difficult to write a hit song than to write a Shakespeare play.
I am not sure I would go that far as few writers have hit the genius of a King Lear, but there is some truth to it.
Our partners Jerry and Tammy Smith have been creating
Here is a montage of samples:
Click Here To See More Samples
The Golden Video and Marketing Package could include clips along the style of Pop Videos, plus a more intense marketing rollout and strategy.
By the way, many of the Pop Video clips are designed to play in video players mounted on retail shelves. The players detect when someone passes and starts playing a video to attract attention to the product. We can tell your more if interested.
Book Discovery SessionContact Greg Dixon at gregdixon@tellyourstory.productions to book your free discovery session.
Let’s see if we can create a Video and Marketing Roadmap to get you on your way to ramping up sales every month.
Rinse and Repeat 🙂
“You will get all you want in
Zig Ziglarlife, if you help enough other people get what they want.”
We can support your business with a range of services generally considered as copywriting.
We can help you develop, present, and market online courses and digital productions, including:
Receive Our NewsletterContact Greg Dixon at gregdixon@tellyourstory.productions to book your free discovery session.
See Also:
© 2024 Tell Your Story Productions
Theme by Anders Noren — Up ↑